Welcome Bonus 100% up to £150 + 30 Free Spins
Payout Speed Typically 1-3 days (e-wallets faster; cards/bank 2-5 days)
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William Hill Casino & Sportsbook Review — William Hill casino/slots reviews
Author: Alex Morgan
Published: November 11, 2018 | Updated: November 06, 2025
William Hill is one of the most recognisable names in betting and gaming. Our William Hill casino and sportsbook review looks at its casino library, live dealer offering, sportsbook depth and mobile apps to help you decide if its mix of retail heritage and modern online products is right for you.
This review covers William Hill casino games and slots, the sportsbook and in-play markets, welcome offers, banking methods, VIP rewards and safety credentials. We also include practical notes on payments and withdrawal speeds to set expectations for new customers.
| Website: | www.williamhill.com |
|---|---|
| Online Since: | 2001 |
| Bonus: | 100% up to £150 + 30 Free Spins (new customers, T&Cs apply) |
| License: | UK Gambling Commission; Gibraltar Regulatory Authority; additional regional/state licences (e.g., select US state licences) |
|---|---|
| Software: | Playtech, NetEnt, Microgaming, IGT, Pragmatic Play, Evolution Gaming, Scientific Games, Yggdrasil |
| Location: | United Kingdom (global operations) |
About William Hill
Founded in London in 1934, William Hill built its reputation in retail bookmaking and expanded online in the early 2000s. Today it operates a regulated sportsbook and casino across multiple jurisdictions with a mix of retail and digital services.
The online casino and Vegas platforms host hundreds of slots and table games from top providers, while the sportsbook is known for deep market coverage, in-play betting and horse racing content in the UK and European markets.
William Hill operates under licences from the UK Gambling Commission and the Gibraltar Regulatory Authority and holds additional regional licences where it trades. Recent corporate changes saw ownership move into the 888 Holdings group, but operations continue under recognised regulatory frameworks.
My Experience at William Hill
The site and apps feel familiar to long-time bettors: dense with options yet generally responsive. The sportsbook navigation and bet slip are well designed for building markets and placing live bets.
In the casino lobby you’ll find useful filters and a curated selection of slots and live tables supplied by top studios. Promotional banners can sometimes clutter the view, but core navigation and gameplay remain straightforward.
Live dealer streams from Evolution and Playtech are crisp and reliable. Table limits cover casual to higher-stakes players and the selection of RNG table games is solid across blackjack, roulette and baccarat variants.
Overall the experience was positive: trustworthy performance, broad product depth and dependable checkout flows once KYC is completed.
Money Spent: £50 | Time Played: 2 Hours | Earnings: £20 | Browser/Device Used: Chrome on Desktop and iOS App | Experience: Positive
William Hill blends retail heritage with a competent online sportsbook and casino—reliable, professional and feature-rich. – Reviewer
William Hill Bonuses
William Hill runs a variety of welcome offers and regular promotions for casino and sportsbook customers. Offers differ by jurisdiction so always check the promotions page for your region.
Typical deals include deposit-match welcome offers, free spins for slots, accumulator boosts and recurring reloads for active customers.
Casino Welcome Bonus: 100% up to £150 + 30 Free Spins
Common in the UK and selected markets. Minimum deposit and wagering requirements apply; free spins and bonus funds are subject to game eligibility and play-through terms.
Sportsbook Welcome Offer
Sportsbook promotions vary by country and may include bet-and-get offers or deposit-match promotions. Conditions commonly include minimum qualifying stakes, odds restrictions and expiry windows.
Regular Reloads & Price Boosts
William Hill often runs reload promotions, enhanced prices/odds boosts and accumulator offers—check the promotions hub for current deals.
Weekend & Event Specials
Major sporting events are typically accompanied by special offers such as enhanced acca boosts, money-back specials, free bets or extra spins tied to event outcomes.
The platform occasionally runs slot tournaments and leaderboard challenges with prize pools and free spin rewards for the most active players.
The platform occasionally runs slot tournaments and leaderboard challenges with prize pools and free spin rewards for the most active players.
Other Bonuses and Promotions
- Enhanced Accumulators
- Free Spins & Free Bets
- Cashback Offers (select markets)
- Refer-a-friend
- Seasonal Event Promotions
How William Hill Bonuses Compare
William Hill’s bonuses are generally reliable and conservative. They are usually smaller than some crypto-first or casino-specialist sites that advertise very large deposit matches.
The strength of William Hill’s proposition is balanced product quality, brand trust and regulated protections rather than headline-grabbing bonus amounts.
If maximum bonus value is your priority there are bigger offers elsewhere; if you value regulatory protection, retail backing and product variety William Hill remains very competitive.
Check the promotions page for your jurisdiction and prioritise welcome offers that match your preferred product (casino vs sportsbook). Pay attention to wagering requirements and maximum bet caps.
VIP and Loyalty Programs
William Hill runs a tiered loyalty scheme in many markets (William Hill Rewards) where regular players earn points through play and can redeem them for free bets, offers or bonus spins.
High-value players may receive personalised offers, account managers or invitation-only VIP services depending on region and betting activity.
The retail estate (UK shops) also supports loyalty activity for customers who use both online and in-shop services, providing additional benefits for frequent bettors.
Banking Methods
Banking at William Hill covers major debit/credit cards, popular e-wallets (where supported), bank transfers and prepaid options like Paysafecard. Exact options vary significantly by market.
Deposits
Common deposit methods include Visa, Mastercard, Maestro, PayPal (where available), Neteller, Skrill, Paysafecard, Apple Pay and Google Pay. Minimum deposit limits depend on method and region; instant processing is typical for cards and e-wallets.
| Deposit Method | Min. Deposit | Max. Deposit | Deposit Now |
|---|---|---|---|
| Visa/Mastercard | £5 | £10,000 | Deposit with Visa/Mastercard |
| PayPal (where available) | £10 | £5,000 | Deposit with PayPal |
| Neteller/Skrill | £10 | £5,000 | Deposit with e-wallet |
| Paysafecard | £5 | £1,000 | Deposit with Paysafecard |
| Apple Pay / Google Pay | £5 | £2,500 | Deposit with Apple/Google Pay |
| Bank Transfer | £20 | £100,000 | Deposit via Bank Transfer |
Withdrawals
Withdrawals are processed after KYC checks. E-wallets are usually fastest, while card and bank withdrawals can take several business days depending on region and bank.
Processing times and limits vary by method and jurisdiction; always verify your account verification status to avoid delays.
| Withdrawal Method | Min. Withdrawal | Max. Withdrawal | Timeframe |
|---|---|---|---|
| Neteller / Skrill (e-wallets) | £10 | £50,000 | Instant to 24 hours |
| Visa / Mastercard | £10 | £50,000 | 2-5 business days |
| Bank Transfer | £20 | £100,000 | 3-7 business days |
| PayPal (where available) | £10 | £25,000 | Same day to 24–48 hours |
William Hill Casino
William Hill casino offers a curated library of hundreds of slots and table games from top providers rather than an enormous catalogue. You’ll find popular video slots, progressive jackpots where permitted, and a strong live casino suite.
The emphasis is on quality providers (NetEnt, Microgaming, Playtech, Evolution) and reliable gameplay across desktop and mobile, delivering a polished experience rather than sheer volume.
Slots
The slots lobby includes classic hits and newer releases from NetEnt, Microgaming, Play’n GO and Playtech. Filters and search tools make it straightforward to find top titles, progressive jackpots and themed releases.
Availability of certain progressive jackpots and titles depends on jurisdiction, but where permitted you’ll find big-name progressive series alongside regular new releases.
Low–medium volatility favourite that remains popular for simplicity and steady gameplay.
High volatility slot with an iconic free spins mechanic and strong appeal among risk-seeking players.
Progressive jackpot series famous for large payouts in permitted markets.
Features the Avalanche mechanic and enduring popularity due to engaging play and strong RTP credentials.
Table Games
Standard table games such as blackjack, roulette and baccarat are available in RNG and live formats. Limits usually cater from casual players through to higher-stakes action.
Live table variants often include multiple camera angles, side bets and regional rule options for an authentic experience.
Poker
William Hill has offered online poker and tournament play in various markets, often integrated with external poker networks. Availability and formats vary by region but include cash games and MTTs where offered.
Where poker is available, players can expect a mix of Sit & Go, multi-table tournaments and cash-game stakes covering different player levels.
Live Dealers
Live dealer tables are powered by Evolution and Playtech, offering immersive streamed experiences for blackjack, roulette, baccarat, game-shows and other live variants.
Professional dealers, stable streams and a broad selection of game types make the live lobby a key highlight for players seeking realism.
Casual Games
Casual options include scratchcards, instant-win games, keno and other novelty games designed for quick-play sessions and promotional activity.
William Hill Sportsbook
William Hill’s sportsbook is a core strength with deep market coverage across football, horse racing and many international sports.
The site offers competitive odds, in-play markets and features like bet builders, cash-out (where available) and enhanced prices around major events.
You’ll also find esports markets, virtual sports and special novelty and political markets during major global events.
Sports
Coverage spans domestic and international football leagues, horse racing, tennis, cricket, basketball and many niche and regional sports.
Matches often carry extensive market depth (outrights, player props, handicaps and accumulators) with live betting available across most major events.
Special features include a racing hub with form details, bet builders and occasional price boosts around big racecards and football fixtures.
eSports
William Hill lists major esports such as CS:GO, League of Legends, Dota 2 and Overwatch with match markets and tournament lines during big events.
Markets include match winners, map handicaps and outrights for major championships.
Esports coverage is solid for major titles and integrated into the main sportsbook experience.
Virtual Sports
Virtual sports products (football, horse racing, greyhounds and motorsports) provide quick action and round-the-clock betting opportunities.
Virtual events include detailed markets such as first scorer, winning margin and penalty outcomes depending on the sport.
Mobile Experience
William Hill offers native iOS and Android apps alongside a responsive mobile site. Mobile navigation replicates sportsbook and casino functionality with fast account management and deposits.
Mobile deposits, withdrawals, live betting and streaming (in supported regions) are well implemented, making gameplay seamless on phones and tablets.
Security and Safety
William Hill uses SSL encryption and standard industry security practices. It enforces KYC and AML checks and provides responsible gambling tools such as deposit limits, time-outs and self-exclusion.
- Help Centre (support@williamhill.com )
- Customer Support (security@williamhill.com )
- Responsible Gambling (policy@williamhill.com )
- undefined (complaints@williamhill.com )
These measures and regulatory oversight from the UKGC and Gibraltar bodies help uphold player protection across licensed markets.
How to Sign Up, Deposit, and Withdraw
Signing up is straightforward — create an account, verify your email/phone, and complete KYC for withdrawals. Exact steps vary slightly by region.
How to Deposit
Follow these steps to make your first deposit.
- Log in → Go to Deposit → Choose a payment method from the list
- Enter the amount within displayed limits and confirm
- Complete any third-party authorisation (e.g., PayPal or Apple Pay)
Funds should appear instantly for most card/e-wallet methods
How to Withdraw
Complete account verification (ID/address) and then request a withdrawal. Processing times depend on method and region. security@williamhill.com
- Complete account verification (ID/address)
- Open Account / Withdraw section and select withdrawal method
- Enter amount and confirm the request
Final Verdict
William Hill remains a leading, trusted brand with a strong sportsbook and a well-rounded casino offering. Its retail history and regulated operations make it a reliable choice for many players.
While promotional value may not match some specialist casinos and availability varies by jurisdiction, the combination of quality suppliers, strong live casino content and robust betting markets keeps William Hill highly recommended for regulated-market players.
Disclaimer
Gambling can be addictive. Please play responsibly and seek help if gambling becomes a problem. Visit the responsible gambling section on the operator’s site or regional support services for assistance.
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